Strategic Management

The business and management world is becoming complex with regular mutations which is ensuring that managers must remain dynamic in order to maximize output and minimize loss. Strategic Management is an advanced programme that seeks to combine human resource and financial and material management in order to achieve sustainable goals for a firm, company, business, institution or organization. Strategic management involves the process of evaluation, planning and implementation of required leadership strategies aimed at maintaining a competitive advantage over others in the cooperate world.

Structure of studies and duration

It is a social science discipline that equips students with advanced knowledge in financial management, business management, project management, marketing etc. It is purely professional and blends both theory and practice. It is also designed for workers who are already in the field and seeking further knowledge to grow in their line of activity. It is runs for four semesters and opened to holders of at least a Bachelor degree in Management, Project Management, HR Management, Accountancy or any related field from a recognized institution. Students are also required to display a high sense of maturity and purpose before enrolling into the programme. Each student is obliged to undertake a supervised internship and defend an end of course thesis as requirements for the award of a Master of Business Administration (Professional Master Degree) in Strategic Management by the University of Bamenda and recognized by the Ministry of Higher Education.

Employment Opportunities

With an advance degree, it is possible for graduates to occupy senior positions especially with some years of experience such as marketing consultant, project analyst, product strategist, marketing strategist, business analysts, financial analysts, project coordinator, manager, administrator in companies, organisations, public and private organisations, national and international bodies, business entities etc. They can as well create their own consultancy or firm.

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